Established in Philadelphia in 1904, Mitchell & Ness initially focused on sporting goods before becoming a prominent provider of vintage and lifestyle sports apparel. With strategic collaborations and licensing agreements with major sports leagues like the NBA, MLB, and NFL, Mitchell & Ness maintains its leadership in premium sportswear, streetwear, and headwear.
The intersection of SLAM and Mitchell & Ness lies in the celebration of NBA veterans. Utilizing various graphic executions such as gallery frames, vintage distressing, and dynamic illustrations, I reimagined beloved SLAM covers to evoke nostalgia for long-time fans of the brands and inspire greatness in the modern hooper.